Dr. Srividya Raghavan

Dr. Srividya Raghavan comes with over 21 years of experience in academia and industry. Post an MBA in marketing (School of Management, Pondicherry Central University) in 1998, she started her career in retail with Foodworld Supermarkets Ltd (RPG Group). She took a break after two years in retail industry to train in the upcoming area of commercial art and graphic design at the College of Dupage (Illinois, USA) and practice the same as a designer and freelancer for a couple of years. On return to India, she decided to pursue a career in academics and completed her PhD in Marketing in 2010 from ICFAI University, Dehradun. During this time, owing to her interest in Consumer Behaviour and Marketing Communication, she also completed a Masters in Psychology from Madras University. In the recent past, she has obtained a certification in Public Policy from Centre for Policy Research in 2021 and a Certification in Family Business Advising from Family Firm Institute, USA in 2023.

She has been affiliated with well-known and accredited business schools such as Indian Institute of Management (Bodh Gaya), IFIM Business School (JagSOM) in Bangalore, IMT Hyderabad and IBS Hyderabad and has headed the Family Office at GMR Ltd. based out of New Delhi for 3 years. She has held administrative positions including Chairperson Admissions & Media PR at IMT Hyderabad, Chairperson E-Cell as well as Chairperson Accreditations at IFIM Business School where she was instrumental in obtaining both the NBA as well as AACSB initial accreditation for the school; As Chairperson E-Cell at IIM Bodh Gaya, she secured the Atal Incubation Center (AIC) Funding as well as DST funding for the institute and was part for the AACSB committee that moved the institute into clearing the first iSER and getting a clearance for fast-tracking the second iSER; She also served two years as a member of the Board of Governors of IIM Bodh Gaya as a faculty representative.

Dr. Raghavan has published several ABDC journal articles and has been an award-winning case writer. She has won the Young Woman Researcher Award from AIMS and won the ISB-Ivey Case Award twice in a span of few years and was listed in the honorary top 10 mentions twice in ISB-Ivey case contests. She has also won the CEEMANs case award from Emerald and the Society for Entrepreneurship Educators (SEE) Case Award at ISB Hyderabad. In the recent years, she has been writing on topics related to family business management and entrepreneurship ecosystems and teaching subjects related to Strategy and Entrepreneurship. Her teaching portfolio includes Understanding Business Models, Entrepreneurship, Design Thinking, Consumer Behaviour, Integrated marketing Communications, Marketing Strategy etc.

She has actively delivered corporate training programs for cohorts from organisations such as NTPC and IOCL as well as government organisations such as the Public Administration Department of Bihar; The Police Academy, Microentrepreneurs identified by the CM’s Udyami Yojana and Faculty Development Program organised through the Malaviya Mission Teacher Training Program for Faculty from Central Government funded Institutions.

Besides her mainstream career in academics, she had co-founded an art based start-up called Rolling Canvas that provided art classes and sessions for individuals and corporates owing to her interest in the practice of art.